Choosing Scaringi Marketing

Marketing and business development are key to running a successful law firm. With the right strategy, resources, and support, crafting an effective marketing approach is achievable. Whether you’re seeking to deepen relationships with existing clients, expand areas of expertise, or establish thought leadership in your field, I provide the guidance and frameworks to achieve meaningful growth.

Built on a Single Core Belief.

Authentic relationships are the cornerstone of business development. Relationship development is an organic process that thrives on personal attention and continuous effort. A veteran, award-winning legal marketer and business developer, I partner with attorneys and law firms to unlock potential using proven relationship-driven strategies.

What Sets My Approach Apart?

I don’t believe in one-size-fits-all solutions. Instead, I work closely with you to develop customized strategies that align with personalities, practices, and objectives. Whether you’re looking to expand your client base, strengthen existing relationships, or establish yourself as a thought leader, I provide the framework, coaching, and accountability to help you succeed.

Experience That Makes a Difference

I have helped countless lawyers and firms transform their approach to legal marketing and business development. I combine deep industry expertise with a practical, results-driven methodology that makes relationship-building feel natural and achievable. With deep roots as a leader in the legal marketing industry, I have a proven track record of teaching and training lawyers and their law firms how to bring in new client relationships and nurture existing ones.

Firms Benefit from Our Teamwork

For Attorneys: When I act as an extension of a firm’s team, attorneys benefit from focused attention that helps get marketing initiatives off the ground. In my experience, this singular support allows attorneys to spend less time figuring out how to communicate their expertise and knowledge, freeing up more time for meeting client needs and working on billable matters. My background in individualized coaching, marketing communications, and business development methods allows me to provide senior-level work, delivered efficiently on behalf of your internal team.

For Marketing and Business Development Teams: Internal professional and business operational teams benefit from having access to the sophisticated experiences of a knowledgeable legal marketing and business development leader. As a member of the Legal Marketing Association’s Hall of Fame, I apply deep experience with hundreds of lawyers and their law firms to provide helpful insight into best practices, current trends, and efficient methods used across the industry.